Our Story

Our Story

Our History

And Then It Hit Them, Like a Week-old Mackerel

two men are standing next to each other wearing shirts that say duco

Jared and his father decided to open Ducote Custom Lures together in 2012. Like anyone starting a new trade or hobby, they had nothing to learn from. They quickly found out that the fishing community is very quiet. 


Learning from each other and their mistakes, they have truly mastered their craftsmanship. In the five years they have been painting custom lures, they have attended several fishing tournaments, weigh ins, and outdoor functions. They have established a reputation for quality customer service as well as detail-oriented, field-tested quality artwork.


More importantly, after four years of custom painting lures for avid fishermen (and art-loving novices), DuCote Custom Lures have established a reputation for being a proven attraction for trophy fish. Seems like fish appreciate fine art, too - at least when it comes to chomping down on tasty tidbits.


And that's our story in a nutshell. If you'd like to know more - well, you're probably barking up the wrong tree. We're here to sell you a lure, not wax poetic. But call us anyway at (210) 954-4484 and we'll be glad to-um-"hook you up" with a custom lure you'll love to cast.

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